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Ivica Kalabric & Associates 250-217-9381E-mail Me Now

Ivica Kalabric & Associates

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Project Marketing - Developer Plan

Working with Kalabric & Associates… will get you results.

Kalabric and Associates award winning sales team can help our clients target an approach designed at maximizing profits.  Our marketing plan ensures you have a defined brand to take to market. Every aspect of the marketing process will help our clients present a powerful, appealing and consistent message that will attract the buyers you need. The Kalabric & Associates Team will help put all of the elements in place to achieve sales and success of your next project.


Market Research

  • Review of product & pricing mix for optimum sales and return
  • Historical sales, demographic & suite configuration analysis
  • Controlled focus groups to identify current consumer needs
  • Analysis of competing products

Market Strategy

  • Presentation centre design & creation
  • Working with selected consultants
  • Design & implementation of innovative marketing concept
  • Preparation of budgets, timelines & cash flow analysis
  • Design & implementation of all marketing collateral material
  • Layout concept & message design
  • Creation & implementation of e-mail marketing programs
  • Recommendation for media advertising, frequency, placement & timing
  • Creation & implementation of advertising programs
  • Sign design & implementation
  • Implementation of reservation systems, Realtor programs & key events for rapid sales momentum
  • Direct mail & past project visitor program

Sales Management & Customer Reporting

  • Hiring & training sales team & administration staff
  • Working with financial institutions to obtain the best consumer financial package
  • Visitor survey analysis for demographics, consumer needs & advertising effectiveness
  • Project statistical analysis reporting
  • Prospect tracking & reporting system
  • Implementation of buyer retention programs

Design Criteria

  • Review suite layout, floor plans & lifestyle amenities for maximum profitability
  • Exterior design review and architectural interaction
  • Review of suite finishing


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